Friday, 16 January 2009

Rimmel 100% Waterproof Mascara

RRP: £4.50
# of shades available: 2

--What does the promo say?--
"A truly waterproof formulation, 100% Waterproof Mascara provides lashes with a natural looking, long-lasting coverage. This formulation is fast drying with a waterproof and run resistant finish. The combination of brush and formulation also helps to volumise, lengthen and separate the lashes."

--Packaging--
Rimmel is known for its brightly-coloured packaging and this is no exception: the bright blue tube with its silver writing is bound to stand out from the crowd, and I'm sure it looks particularly good on the shelf next to Rimmel's newest offering, the bright purple tube of Sexy Curves mascara.

--Application--
As usual - gently zigzag the brush through your lashes, building up layers for desired impact.

--Appearance--
A really delicate, natural look initially, which can be built up with more layers for something bolder. The two colours available are also very natural-looking and are sure to match most people's colouring, unless you are very pale.

--Texture--
One or two clumps are present, but not many. It's also quick-drying, meaning no smudges on your eyelids while you proceed with the rest of your makeup routine.

--Longevity--
This is most definitely waterproof, protecting your face against any wetness, from rain to swimming pools to tears, meaning no more panda eyes. Saying this, however, it is a little difficult to remove, so make sure you use a gentle eye makeup remover while persevering (try Liz Earle's Eyebright).

--Value for money--
At less than £5, who can possibly argue? Its value is added to not only by its sheer fulfilment of its advertising but also by the fact that this mascara is usable for so long without the risk of infection (I've had mine for longer than I care to admit), while still retaining its waterproof quality. This is a Rimmel mainstay, and deservedly so. Hats off.

perfect partners
Colour Loose Eyeshadow, £4.99
Exaggerate Automatic Waterproof Eye Definer

1 comment:

diana said...

I've heard some good things about this mascara from some friends of mine. they swear by it and after reading this post, it seems like a mascara I could use in my collection.