RRP: £14 for 480ml
--What does the promo say?--
"Cozy up and share a sweet moment with hot buttered rum shampoo, shower gel & bubble bath, as it cleanses and conditions skin and hair."
The see-through plastic squeezy bottle lets you see the deep translucent brown colour of the gel in all its glory - the picture above really doesn't do justice to the gel's gorgeous caramel colour. This enables you to always see how much is left, and the real recipe for hot buttered rum printed on the front of the bottle in black lettering is also a bonus. My only criticism would be the distinctly un-ergonomic bottle design: at nearly half a litre, it is quite wide, meaning you can't get your hand all the way round and that this leaves you in danger of dropping the bottle in the shower. A more curved shape would therefore be more helpful.
Lather up and massage through hair or onto wet skin. Rinse out/off when done. Have not tested in the bath yet as sadly I don't own one. Should have access to one this Christmas, though, so watch this space.
Dark brown - just like freshly melted caramel. This doesn't leave any residue on the skin, however - the lather itself is white, in any case.
Does not smell distinctly alcoholic, which in some ways is a shame, as I was expecting something more complex and less sweet. However, I can't really complain about smelling like a freshly-made batch of butterscotch every time I shower (even though the scent sadly doesn't linger long). I'm a big baking fan, so this is still a perfect treat for me, making it a wonderful addition to the autumn and winter months.
--Texture and consistency--
The gel itself is runny but not sticky, with just the right amount of viscosity. The lather that builds up is silky and luxuriant, and washes off easily (but not before you're done). This applies to skin and hair.
--Effects on the skin and hair--
I had reservations about using this on my hair, having had poor results from a Philosophy 3-in-1 product in the past. However, this one does exactly as promised: skin is left smooth and soft, while hair is left clean, shiny and with long-lasting volume. Hair did not get greasy as quickly after using this product either, meaning hair looked good for a full extra day after use.
--Value for money--
While the initial outlay seems expensive, remember that you're getting a big bottle of a high-quality 3-in-1 product. I would definitely repurchase - although if you're looking for something with more of an alcoholic tinge to it, the offerings from Alba, Korres and Carolina Herrera all look promising.
Hot Buttered Rum Lip Shine, £10