Maybelline The Rocket Volum'Express Mascara

RRP: £7.99
 
--What does the promo say?--
"Explosive Volume in Rocket Time! 6X Bigger. Smoother. Even. Now, the most explosive, beautiful lashes ever! Volum' Express The Rocket Mascara's patented Supersonic Brush with micro bristles loads on big, sleek volume instantly. Our fast-glide formula keeps lashes smooth. Zero clumps!"

--Packaging--
The cobalt and fuschia combination is really bold without being too girly, ensuring that the tube stands out on the shelf. As for the brush itself, it's attracted mixed reviews, and in a way it's easy to see why: it's very large, and the mascara formula seems quite thin, so it can collect in the bristles quite easily.

--Application--
Give the brush a wipe beforehand if it seems to have too much mascara on it (on the rim of the tube opening, or on a tissue). Once you're happy, apply as normal: one thin coat on each row of lashes, then go round again and repeat: multiple thin coats of mascara are always better than one thick one, as this lets the mascara dry more quickly and helps you to avoid clumps.

--Appearance--
Simply WOW. Doll-like, long, beautiful, and clump-free. It wouldn't surprise me if Maybelline shared formulae with Lancome, actually (they are both owned by L'Oreal, after all): that's the quality of the comparison we're talking about here.

--Texture and consistency--
Possibly slightly watery, but not to any detriment. The formula goes on smoothly, and isn't at all sticky or clumpy.

--Longevity--
Stays on quite well during normal use, but I wouldn't try going swimming in it or anything (and it never claims to be waterproof, so quite right too).

--Value for money--
Mine was free (Maybelline website giveaway for the win!) but I would happily pay full price for this. £7.99 is very reasonable for what is actually quite a high-quality product. Well done, Maybelline!

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