Body Shop Born Lippy (Passionberry)

RRP: £4 for 10ml
# of flavours available: 7 (passionberry, mint, satsuma, mango/peach, strawberry, raspberry, and watermelon)
contains: beeswax and lanolin (both natural moisturisers)

--What does the promo say?--
"A glossy and moisturising lip balm with an exotic berry flavour, that leaves lips looking and feeling soft, smooth and kissable."

--Packaging--
The label for these used to be natural-looking, artistic images of fruit, but now they're more modern and jazzy in a computer-art type way. They look good both ways: not sure which I prefer. Simple plastic circular screw-top pot, of a size that fits easily in your pocket. Closes securely, but is easy to open when you need to use it. It also seems to preserve the lip balm itself quite well, protecting it from age or from extreme temperatures.

--Application--
Apply liberally to lips, using fingers or a lip brush.

--Appearance--
A sexy, rich colour in the pot, but turns sheer and transparent on the lips. Can be worn over lipstick to vamp up existing colour, or alone for simple winter care while keeping a natural look.

--Scent--
A really natural, fruity smell. Almost smells good enough to eat! (But don't.)

--Texture/consistency--
Luxurious; not sticky, gloopy or runny.

--Longevity--
Its staying power is average, but its effects can be felt long-term, with dry skin being sent packing. One tiny tub also lasts months, even years, and it doesn't seem to degenerate with age, meaning you can keep a pot for as long as you like.

--Value for money--
This is Body Shop doing what Body Shop does best: bringing people a little luxury in their day-to-day products. You COULD use Nivea or Vaseline, but somehow, I don't want to. This is just such an utter pleasure to use, and even better, it's been a Body Shop staple for many years, showing their complete commitment to developing the product and making it stay the distance. This may even be my favourite lip balm range of all time, even beating Elizabeth Arden's 8 Hour care for lips. Go and buy it now - and if the quality of these is anything to go by, why not add an extra £1 to your budget and get their Christmas versions (vanilla spice and cranberry, which were brought out as body butters last year)?