Blistex Lip Massage

 RRP: £1.83 (Boots.com)

--What does the promo say?--

"A softening treatment formula of shea butter, aloe vera and squalane applied with its unique massaging tip for smooth, refreshed and gorgeous lips. Dermatologically tested. SPF15."

--Packaging--

The shiny dark blue is an unusual touch and the tapered, textured top of the plastic tube only furthers this. The pull-off lid is secure, stays on well and comes off easily when you want it to. Simples! One complaint by other reviewers has been that the textured top becomes dirty too easily and requires constant cleaning; I personally haven't found this. Just remember that a little of this stuff goes a long way and you'll be fine.

--Application--

Blistex say: "Twist the cream and use the applicator tip to gently massage all over your lips (first use may take up to 10 turns, subsequent uses should only require one turn). Reapply frequently during prolonged exposure to dry, cold or sunny environments - the soft touch tip smooths away rough spots to achieve soft, smooth and gorgeous lips." No reading between the lines here; does exactly what it says on the tin.

--Appearance--

An opaque, creamy-coloured stiff lotion that gives a slight sheen to the lips once applied.

--Scent--

An overwhelmingly fruity scent which contrasts the menthol and vanilla scent you get from Blistex's other products. Could put the blokey contingent off, but I like it - it's a natural fruity smell too (although I can't work out where it comes from), unlike Carmex's fruit-style confections.

--Texture, consistency and sensation--

As mentioned, this is a stiff and creamy lotion, but it absorbs easily and is not at all sticky. Slight tingling sensation which fulfils the refreshing feeling promised by the promotional material. Equally, the textured tip offers a comforting and soothing 'massage' feeling when dragged across the lips, which is so simple and effective that I can't believe other lip care manufacturers haven't yet seized on similar devices.

--Effects on the lips--

All as promised: lips are soothed, smoothed and massaged. Top stuff.

--Value for money--

Prices vary widely across the web, even running as high as £3.50, so be careful. Boots offers it at £1.83 on special offer, but even at its normal price of £2.50, I'd say it's still a steal for an effective and unique product.