--What does the promo say?--
"Part of Braun's Satin-Hair 7 range, the
BR710 brush uses unique IONTEC technology to restore shine and health to
your hair. At a push of a button its active ion jet releases millions
of ions to envelop every single hair and quickly restore your hair's
healthy shine. The Braun Satin Hair 7 Brush is
easy to use, 100% portable, fights frizz and removes static. The brush comes with a removable cushion pad for easy
The battery-powered brush comes with batteries already installed, so you're good to go from the moment it comes out of the box (whose black and green styling would really make this stand out on the shelf). There's also a release switch allowing you to remove the bristle pad for easy cleaning; why don't all brushes have this?!
Just push the brush button into the upward position; the green light will come on when you have done this correctly. Once you've done this, just brush your hair as normal. You will hear the low-volume hissing noise of the ions being released during use, but this is totally normal. Once you're done, remember to switch off the brush.
--Effects on the hair--
I can't say I noticed any particular difference in terms of shine, but I definitely noticed a reduction in the frizz - something I am always aiming for. Yay :) The brush also seems to detangle hair more effectively than normal brushes, for some reason. It also works well on both wet hair and dry, as well as on hair that hasn't been freshly washed.
--Value for money--
I'd have estimated the price of this product to be at between £30 and £50, so for it to fall under £30 was a pleasant surprise. You can also even find it for less than £25 if you shop around. The cost of batteries to keep it juiced can be minimal depending on where you shop - although perhaps I'd be prepared to pay between £30 and £50 for a rechargeable version (even though I was sent mine for free this time - thanks, Braun PR!). Overall, this is a handy product to have on your side if you suffer from frizzy hair, and is a great one to ask for if you have a summer/autumn birthday (or, if you're like me and look ahead freakishly, in your Christmas stocking).
Satin Hair 7 Iontec Hair Straightener, £59.99
Satin Hair 7 Iontec Hair Dryer, £49.99